Monday, February 8, 2016

Valentine's Day Event

Complimentary Champagne
$5 off swap fee from 2-4pm

We will have a trashcan for past relationship grievances, toss in any memories or relationships you want to let go of.

We will also have a chalkboard for you to write about all the things you love in life or your hopes and dreams.

Celebrate a new beginning or a let go of a sour ending.

Join us Feb. 14th 2-4pm


Sunday, February 7, 2016

Secret promo for Super Bowl Sunday 2/5

Shhhh, it's a secret promo super bowl Sunday (or as my sister calls it Stupid Bowl Sunday, she hates the football).

Come in mention this promo and get $5 off your swap fee!

Tuesday, February 2, 2016

2 for 1

Thursday, February 4th 12-8pm

Get in and swap up with a friend and she swaps for FREE!!!!!

Complimentary wine as always!


Monday, February 1, 2016

6 Ways to Cuff your Jeans

Whether you're trying to make a fashion statement or you need your jeans outta the way of your favorite shoes (or the snow) than look no further for a simple guide to the 6 essential cuffs you should master.

1. Neat and to the point.  Skinny cuff on skinny jeans
Perfect with sexy high shoes or an embellished pair of flats.  Either way, patent leather and gold!


2. Understated preppy cuff.  All around good guy of the bunch.
This is the easiest of them all.  Flats are ideal, especially a pointed flat


3. Bootcut wide cuff.  Or as we call it; updating your wide leg to look hip.
Make your bootcut look on-trend with a mid height heel in a ankle boot or adorable maryjane


4. Super wide cuff.  Take any `jean, any fit and cuff the shit out`of that bad boy.
A super wide cuff always looks good.  Always.  Especially with a patent leather maryjane.


5. Old school tight roll.  Seriously.  This cuff is flattering and is a total throwback.
Make it look modern with pointy flats or rounded pumps.  Totally tubular and trendy.


6. Boyfriend jean with sloppy cuff.  We saved the best (and trendiest) for last.
This is the #1 trend right and demands to be worn with a statement pump.  Get going.



Sunday, January 31, 2016

Valentine Photo Session

This is an amazing event taking place at Winedown Bar on State Street in Madison, WI.  Ashley Rostad is a phenomenal photographer with Blackwater Studios and will be hosting a photo session Feb. 6, 7, and 13th where you get hair and makeup along with a 30 minute photo shoot.  Think of this as your opportunity to look your most amazing (and sexy) with the guidance of a professional! Ideas found here: Pinterest Board. You can't beat the price and you'll look amazing, bring your honey to do shots (both booze and pics) together!

Upshift will be there to provide styling advice! Come in to our boutique, mention the photo session and get an outfit for the shoot, pay only $10 for the outfit.  No need to swap!


Wednesday, January 27, 2016

Another Amazing Business Partnership

We LOVE to partner with local businesses and artists.  This one is amazing because she's a loyal customer and friend.  Kerry is a hair stylist at Hybrid Salon of Madison, Wisconsin and is offering an amazing deal; come to Upshift and enter your name for a drawing to get a FREE haircut and style! Additionally, we are giving away FREE hair care samples and a $15 gift card for Hybrid Salons and Kerry's services.  Just stop in, throw a biz card or your name in the jar for the drawing and when you swap we'll toss the $15 gift card into your bag.  If you're keeping tabs that's $15 toward salon services that you receive when you do our $20 swap.  It's like you're paying $5 for our swap and getting free money to Hybrid!

Get in now while supplies last!  Enter your name at anytime to get your name in the drawing for a FREE salon service!

Get your name in the drawing today1 FREE haircut!
Swap and get a $15 gift card and hair care product from Hybrid


Tuesday, January 26, 2016

New Table for Spring

We are so ready for above freezing temps that we are going to bring in bright tones as soon as we can. We're going to start with our most focal table and redo it in honor of warm, bright tones.  Plus, our table needed a make-over.

Enjoy this 30 second video:





Friday, January 22, 2016

Hollywood Quiz - Who is your style icon?

Get your 2016 started with a new image that is based on old school Hollywood ideals.  Go vintage this year and take cues from 3 fabulously famous icons from the past.  Instead of making a New Year’s resolution, that will probably lose steam after 2 weeks anyways, consider taking a fun spin on a new way on how you go forth in the New Year.  It seems like taking a quiz to find direction in life was the thing of 2014, now is the time to take a final quiz to give focus for a new direction this year.  Take this with a grain of salt, as with any quiz in media its accuracy is about solid as the chances of every person that makes a resolution sticking to it past January 31.  Anyways, good luck and go forth this year and be fabulous!
After answering a few questions you’ll know which icon to take cues from in 2015 and where to find that all-new you for the coming year.  Choose answers that most closely fits your lifestyle:
1.       What do you do for a living?
a.       Work with children or the elderly
b.      Entertainment or hospitality industry
c.       Work in non-profit, politics, or as a social worker
2.        What are you most comfortable wearing to bed?
a.       Matching pajamas
b.      Undergarments
c.       Significant other’s comfy sweatshirt
3.       What is your ideal vacation?
a.       Paris, France
b.      Las Vegas, Nevada
c.       Martha’s Vineyard, Massachusetts
4.       What do you consider a fun night out?
a.       Sipping wine with your significant other
b.      Martinis with your best friend
c.       Drinking beer with a group of friends
5.       What is your ideal workout?
a.       Walking your dog
b.      Zumba or group workout
c.       Swimming laps in the local lake
6.       What is your favorite drink to get you moving in the morning?
a.       Tea with honey
b.      Bloody Mary
c.       Black coffee
7.       What is your ideal hairstyle?
a.       Short and cropped
b.      Lots of texture
c.       Straight or natural
8.       What is your favorite genre of movie?
a.       Musical
b.      Comedy
c.       Drama
9.       What is your go-to jewelry style?
a.       Pearls
b.      Diamonds
c.       Understated gold or silver
10.   What is your favorite season?
a.       Spring
b.      Summer
c.       Fall
If you answered mostly A:
Audrey Hepburn is your style icon.  Take cues from her classic look of cropped, dark hair and natural makeup. 
What to wear:  A little black dress or cropped black pants with ballet flats and pearls.
If you answered mostly B:
Marilyn Monroe is your style icon.  Mimicking her is simple when you have confidence in your look by wearing makeup that highlights your features.  Be sure to pump up the volume of your hair!
What to wear: A pencil skirt with pointy pumps and of course diamonds along with tops that reveal just the right amount of skin.
Where to shop: Head to the mall or shop online.
If you answered mostly C:
Katharine Hepburn is your style icon.  She is the ultimate old-school tomboy by wearing whatever feels comfortable while looking completely amazing by doing so.
What to wear: Menswear, trousers, a crisp white shirt with a vest, and a hat to highlight long natural hair.
Where to shop: Thrift and vintage.

This totally accurate and legit quiz should now put you on the right path for finding your best self in 2015.  If it fails to do so than take stock of what makes you the best version of you and make that your icon.   Seriously, go forth this coming year and make it your best by making your own rules! May 2015 bring health, happiness, and a sense of self that makes your world a better place.

Friday, January 15, 2016

Unexpected Color Combos

We have just what you need to get you through this post holiday, pre spring season; unexpected color combos!  We ignore the old adage of not mixing Navy and Black or mixing Brown with Black, additionally we take it a step further and mix unexpected colors such as Plum and Mustard as well as Dusty Pink with Forrest Green.

Dig through your closet and pull out these color combos to give a little ooomph to your wardrobe in the coming weeks until we transition to spring.  If you don't have these color combos then come on down to the boutique or order online (specify specific colors in your survey), or better yet make up your own color combos (ahem, red and purple, possibly?).

Watch video for expert advice~


1. Screw rules, wear Navy with Black (especially when it's leather)

Leather pants (retro, high waist) with a vintage navy
coat looks even better with cobalt accents


2. Brown and black is chic when it involves wide-leg trousers
Brown tweed and black pair perfectly when
cream is added to the mix


3. Plum and Mustard (sounds like a solution to the game Clue)
This rich combo is balanced with grey denim
and pointy black flats


4. Dusty Pink and Forrest Green are so delightfully unexpected!
This structured dress is balanced perfectly with a flowy sweater
and *gasp* leopard flats!

5. Pink and red combo 
The key is to gradiate the colors from light to dark, pair
with dark denim and silver



Thursday, January 7, 2016

Another Amazing Customer

Below we feature Jamie Duckert and she is one of our fabulous customers! She holds a special place in our hearts not only because she shops here so often and commits to wearing so many of our amazing items, but she also spreads the word for us by posting images on her FB page and tells all her friends. She works in the Madison School District so I run into her beautiful, smiling face every once in a while and she's always excited to show her newest item (that she is usually wearing at the time).

On top of all this she has a phenomenal Facebook Page dedicated to Peace, Happiness, and Fitness. It's awesome to follow her journey and feel inspired on a daily basis (I can't stress enough what a cool chicky this lady is and how beautiful she is both inside and out!)  On top of all this she has a webpage dedicated to fitness.  This woman embodies everything that Upshift believes in; being your best you, spreading the love, being inspirational while inspiring other, and having a blast in life.

Thank you Jamie for being you and being such a wonderful person and making Uphift part of that beauty!

*Pssst, she didn't know we were gonna blog about her (I just asked if I could share the pic and she said sure, probably thinking it'd be on FB), oh, how we love featuring customers!  Send us pictures of your Upshift outfits and chances are you'll be on our Facebook Page or this blog!

Latest Upshift Outfit - Worn on January 6th. 2016

Tuesday, December 29, 2015

New Year's Outfits

It's time to sparkle and shine for NYE celebrations!  Whether you're staying in with friends or going out or hitting a New Year's gala you're going to need an outfit.  Here are 5 to inspire the diva in you.

Staying in with friends? No worries, you can still look fab:




















Hitting the bars with friends, here you go:



















Going club hopping with the gals, look no further:



















Going to a co-workers party, easy-peasy with this pop of color:
























Making an appearance at a New Year's gala (it's a thing), then voile:



Now go crank some Bette Midler (why, Bette?  Not sure, it just seems super divaesque)  and try on the glitz and glam, if you need more ideas come on in and we'll give stylist advice as always.  Also, hint hint....cobalt blue is where it's at this holiday season!

2016 New Year's Challenge

This is such an easy challenge, we're not asking you to drop 10 lbs or give up your wine habit (ohgawd, please do not do that), we are simply asking you to turn your hangers around in your closet. That's it. Turn all your hangers so they are backwards and as the year presses on and you wear your faves you then place those items back in the closet the correct way.  When the season changes or you get to next winter and you still have turned around hangers than you empty all those items into a bag and bring it here to exchange or swap on our online store.  Do not wait a full year to visit us or shop at our online store, however it's a handy dandy way to keep track of all your favorite items as well as your not-so-favorite items.

Challenge accepted.

Monday, December 28, 2015

12 Best Shoes from Upshift

As the owner I get to swap up (and I commit to swapping, or my closet would be HUGE) whenever I see the need (about once per month).  Through this incredible journey of owning the best swap shop evaaa I've acquired quite the amazing shoe collection. Without further ado, here are the top 12.

Monro Ankle Boots, 100% leather*

Gucci Flats

Frye Boots, 100% leather*

Toms Lace Up, Brand new in the box

Dolce Vita, Lazer cut leather*

Nine West Ankle Bootie with Studs, 100% leather*

Bass Pennyloafer, Retro 80's and 100% leather*

Ralph Lauren Flats, 100% leather*

Woodies by Jeff Campbel, Faux fur and leather

Anne Klein Pumps, 100% leather*

Levi Strauss Bumper, 100% comfort

Hanover Flat Lace Up, 100% leather*
*Note on leather and animal hide fashion: I prefer to not eat meat because I love animals more than anything (notice I didn't say I'm vegan, vegetarian, or a non-meat eater.  My hubby, Dustin, has a culinary background and every once in a while meat is ethically acquired, prepared, eaten, and enjoyed at our dinner table.  However, let it be known I prefer fish or veggies over a good slab of meat.  When it comes to fashion I LOVE the look, quality, and fit of genuine leather whether it's a purse, a jacket, shoes, or pants.  So, I commit to wearing second hand leather because the animal sacrificed it's hide long ago (and we know that they serenaded that animal to death and then a unicorn sprinkled glitter on it to remove the hide so that the garment or accessory could be created).  Long story short, I wear second hand leather because the animal was already sacrificed and should be honored.  Call it a lame excuse, but it's how I make it all ok in my own brain.

Thursday, December 24, 2015

Take the Minimalist Christmas Challenge

At Upshift we're all about being sustainable, minimalist, or thrifty.  Take this challenge and see how many you can check off:

1. Save gift wrapping or boxes to reuse next year (bonus if you don't buy any new, and reuse all the saved items)

2. Regift something as a money saving and waste saving tactic

3. Wear the same outfit Christmas Eve and Christmas Day (or to two different holiday events)

4. Save your wine bottles and do family craft night on Christmas evening.

5. Bake leftovers into something amazing, give to an elderly neighbor or friend, or freeze for later on.

6.  As a gift to your closest girlfriend, niece, or daughter, let her go through your unwanted clothing or accessory items.  Bring leftovers to Upshift!

7. Have a jar on the table during dinner and anytime something negative is spoken that person must give a coin (or more).  At the end of the day bring it to a bell ringer of your choice.

8. Commit to bringing out dinner in courses so the meal is enjoyed.  Bonus, pull a topic card for each course where each person shares on that topic.

9. Create a bin for all electronics (also, commit to keeping the TV off), have a drawing from the bin for a fun gift.

10. Create a minimalist plan with your family for next year's holiday celebration (ie, make gifts, upcycle gifts, no gifts, regift, etc)

Make your own family or friends plan to make sure this holiday is carefree and full of laughter!

Tuesday, December 22, 2015

Happy Holidays

It's that time of the season when we all celebrate family, friends, food, and drink.  It doesn't matter how you celebrate, all that matters is you're surrounded by people that make you feel good and bring good cheer to you and yours.  Our doors are always open to offer that same sentiment, however this coming Friday, December 25th we'll be closed to offer staff and volunteers the opportunity to renew their energy and sense of family and self.

We have limited hours on Thursday, December 24th from 12pm-4 and again on Saturday, December 26th from 12pm until 4pm.

Additionally, we're open December 31st and January 1st from 12-4pm.  This is all in the name of offering our staff (and ourselves) a chance to renew our energy during the changing solstice, holiday, and upcoming new year.

We encourage you to do the same.  Take this time to be with family, friends, and most importantly yourself.  What do you most want for yourself, knowing it will positively affect your nearest and dearest.  Do you need or want a massage or a manicure?  Do you need to give to those less fortunate to send forth goodwill?  Do you need to take the minimalist route and purge any unwanted items in your house (even one drawer) to help lighten the load?  Maybe it's a lot to ask at this time of year to even question what you most deserve for yourself.  However, maybe if you took just 5 minutes (and a glass of wine, we don't judge) to go sit alone to ask yourself what you will most benefit from to make you feel good (not great or awesome, just a little bit good) during this time of year.  Just one thing.

If cleaning out a closet will lighten your load, and buying a garment or accessory to make you shine then you know where to turn - www.upshiftswapshop.com.  If you need to get away from the hustle and bustle (and maybe the hectic holiday household, again, we don't judge) then come on over and spend a day nurturing yourself with wine, professional style advice, and of course great fashion!

Happy Holidays from ours to yours!  Go forth, be fabulous, and spread all the love, peace, and laughter you possibly can!

Lindsay and Dustin