Thursday, October 1, 2015

2 for 1

Thursday, October 1st 12-8pm

Get in and swap up with a friend and she swaps for FREE!!!!!

Complimentary wine as always!

Sunday, September 27, 2015

Trends of the week

Here are a few of the amazing items we have in today (and other exciting events happening at Madison's only swap shop):

Friday, September 25, 2015

Fall at Upshift

Fall is our favorite season at Upshift for so many reasons, and it has officially hit our store!  Why is it our favorite time of year?  It's when we bring in beautiful, chunky sweaters to update your wardrobe when that chill in the air hits.  It's also the time of year when inventory turn over is high thanks to more people swapping up their wardrobe and we get in hundreds of new items daily.

Also, this is when we gear up for a full store change over, where we donate every single thing in the store to Agrace Hospice care so that we bring in all new items from storage.  Literally, every single item will be new to you!  Why Agrace?  They are a local thrift store with a wonderful mission and vow to keep items local which cuts down on the carbon footprint of our inventory and additionally helps our community with their used goods.  Shop their location to continue the efforts we put forth at our store.  We bring in all new items the first full week of October!

And let's not forget this is the time of year we celebrate our anniversary with a huge weekend-long partaaaay!  October 16-18th we will have special promos, beer, wine, and swag along with in-store events.  Mark your calendar!

Here's a quick recap of events coming up:

  • New fall product daily beginning 9/23
  • October BOGO 10/1 from 12-8pm, bring a friend and she swaps FREE
  • Fall store turnover - first week of October beginning 10/5
  • Anniversary party - 10/16-10/18
  • Gear up for Jam on Johnson (our street fair!) November 13th
Fall product daily beginning September 23rd

BOGO October 1st 12-8pm

All new store beginning October 5th

Anniversary soiree October 16-18th

Wednesday, September 16, 2015

Upshift's Newest Addition - Our Intern for Fall 2015

Full name: Amy Patricia Johnson

Reason for working/volunteering at UpShift
I wanted to get some retail experience in a laid back environment, and I believe in Upshifts vision to reuse and share our style with others. I’m also hoping an internship with Upshift will give me the experience to start my own business.

Favorite thing about UpShift
That’s a tough questions because there are so many things I like about Upshift. I love the way first time customers get excited about the idea of the store. I love the conversations I have with customers about trying new clothing they would have never thought to try on. I think most of all I love the fact that fashion can be reused through each other’s personal style.
Favorite memory of UpShift
One of my favorite memories was when I was talking with a customers and she said that Upshift makes her try clothing that she never would have thought of, and makes her takes more risk with her wardrobe.

Favorite item from UpShift (pic?)
I found this green, acrylic cardigan that is so cozy and comfortable. I like it because it can be dressed up or down, but I still am comfortable.

Your personal style is
My personal style is mostly Romantic and Classic. I like classic silhouettes and romantic styles. I also like bright colors and fun patterns. I’m not afraid to be bold, but I normally stick with the classics.
Your style icon is
Rachel Zoe. I like how she started out as a stylist for celebrities during award shows and now she has expanded her brand into so much more!
Your favorite song or band?
My Favorite band is Motion City Soundtrack.
Drink of choice?
My favorite drink is Snapple Tea.
Ideal vacation or favorite place you've traveled?
My sister got married in Jamaica and it was an amazing experience to be in a different country.
Where else do you work or volunteer?
Currently I am a full time student. I have currently started my internship at Upshift for this fall and couldn’t be more excited!
Favorite places to hang out in Madison?
I like to go on runs and one of my favorite places to run is through Tenney Park and to the peninsula that looks out on Lake Mendota.

If you could share one piece of fashion advice it would be....

Never be afraid to try something new and different. Never say that “ I don’t like that color” or “that won’t look good on me”. Sometimes you can surprise yourself with a new style or garment. We are always reinventing your style. 

Tuesday, September 15, 2015

Stylist Event

Last minute decision, we're hosting our monthly Stylist Event this coming Sunday, September 20th from 2-4pm.  Only $10 to swap up and complimentary wine!

We were going to start doing it once every 6 months but we had demand for one last event!

Get in and swap up for $10
September 20th

Monday, September 7, 2015

Top 10 must haves BTS edition

It's that time of year...AGAIN.  Where does time go?  That's right, it's post Labor Day and that means a change of season.  For most folks in retail we refer to this time as BTS (Back-to-School) even though most of us may or may not be headed back to school, but we are headed to a change of season and thus a change of wardrobe.  Here's what our top 10 looks like for this changing of the guard.

Leather satchel, not too big nor too small. Just right.

Leather boots, but with a twist.  Not your average riding boot.  Better.

Statement necklace.  Big, bright, and center of attention.

Leather detailed belt.  Preppy and retro all at once.

Scarves are essential in a northern climate.  Animal print is a bonus.

A timepiece in pink undertones.

Dress shoes with a twist.  Think sultry librarian.

Crop top.  Yes, a crop top....under a blazer is ageless.

Seafoam with greys  and black.  

Florals.  That is all.

Tuesday, September 1, 2015

Friday, August 28, 2015

My awesome exchange

As the owner I get the perk of making an exchange whenever I want.  However, as a business owner my time is pretty limited.  I make time about every 3-6 months and I love to share the awesomeness that I find.

Check it out:

Tuesday, August 25, 2015

Awesome Fashion in a Tiny Bag

I challenged myself to limit my packing for a 5 day trip to a small backpack.  Considering I'm headed to New Orleans where the weather is sweltering and the lifestyle is pretty chill I had the upper hand at achieving this.  I did with lightweight fabrics and a lot of flowy styles and fabrics.

I'm heading down to party it up with my sister and her hubby who have lived in The Crescent City since 2005 right after Katrina hit.  They headed down for relief efforts and never left.

I head down every year, sometimes twice a year, to visit and take in all the city has to offer (usually booze, food, and a ton of fun).  This time is no exception since I'll be there to celebrate my favorite brother-in-law's 40th birthday.  I'll take lots of pics and post them afterwards.  Until then enjoy this little packing adventure:

Monday, August 24, 2015

August 2015 Newsletter

Fresh and airy is the name of the game:

Thursday, August 20, 2015

Accessories at Upshift

We love accessories just as much as the next gal.  That's why I'm here to tell you that when you swap you can take anything from the boutique as part of your swap, even accessories!  This is the number 1 question we get asked during a visit and yes, you can take them even if you didn't bring accessories as part of your swap.

On that note, it's a good reminder to be sure to dig through your accessories at home to get rid of anything you don't use anymore; shoes, handbags, jewelry, watches, sunglasses, and scarves to name a few.

Check out this short video to see what items we've gotten in and good examples of items we accept!

Tuesday, August 18, 2015

Transition to Fall 2015

It's been ages since writing a blog post with a video.  Well, here we go.  This one is about transitioning your wardrobe into fall.  It's simple, it's all about layering up with pieces from your wardrobe that you love or pieces from summer.

Wednesday, August 12, 2015

Upshift News

We have a couple fun things happening this week along with a sneak peek at some of our newest, cutest items.  Check it out:

Cool bonus video (22 measly seconds):

Tuesday, August 11, 2015

This month's event

Our ever popular stylist event is August 16th this month!  This will be the last time we do this event monthly (we'll sporadically do it during specific months, so we aren't totally ending it).

Get in and swap for $10 and get stylist advice while sipping wine and swapping!

Sunday, August 16th from 2-4pm

Monday, August 3, 2015

2 for 1 This Week!

Bring a friend and she swaps for FREE!
12-8pm this Thursday, August 6th
Complimentary wine and kick ass clothes!